We’re pleased to announce we’ve been named the UK’s leading insurance broker for online visibility and reputation in the latest industry report from Foliume.
The UK Broker Index ranks insurance brokers across the country, assessing digital performance across five key areas: client voice, digital presence, credentials, scale, and longevity.
We achieved a total score of 81.8, placing us more than 10 points ahead of our nearest competitor and securing the top national ranking.
This recognition reflects a sustained, business-wide effort to strengthen our online presence, alongside the reputation we’ve built through long-term client relationships.
Lee Boswell, our Marketing Director, said:
“This is strong independent validation of the work we’ve been doing across the business. It’s not just about marketing output. It reflects how our teams engage with clients, build trust, and consistently deliver excellent service across every touchpoint.”
The report draws on a wide range of data, including customer feedback, search visibility, online credentials, and overall business footprint, providing a clear picture of how brokers are perceived and discovered online.
For us, the result reinforces our position as one of the UK’s leading independent brokers. It also highlights the growing importance of digital visibility in supporting client relationships and giving clients more choice in how they communicate with their broker.
“Online visibility now plays a critical role in how clients choose their broker,” Lee added. “To be ranked number one in the UK shows that our approach is cutting through in an increasingly competitive market.”
With more than 450 people across the Group, we continue to prioritise a personal, human-led service, while giving clients the flexibility to interact in the way that suits them, whether online, over the phone, or face to face.
