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Alan Boswell Group is a leading independent insurance broker and one of the largest regional independent financial planners in the UK.

With roots in Norfolk since 1982, we have extensive expertise in offering specialised and impartial advice for various personal and commercial needs. Our strong reputation is built on delivering exceptional customer service to over 70,000 clients.

Currently, we have nearly 400 employees spread across eight offices in Norfolk, Suffolk, Cambridgeshire, and Lincolnshire.

We aim to be the natural choice for friendly, expert advice on insurance, risk management and financial services. To help us achieve this we are looking for promising and experienced individuals from the very start of our recruitment process. We recognise this is vital to the continued growth and development of our business.

Life at ABG

Across our eight offices, we have almost 400 staff members, and we’re always growing. As a leading insurance broker and financial services provider, we offer a dynamic and supportive work environment that fosters growth and success. You’ll be part of a talented team dedicated to delivering exceptional customer service and innovative solutions. With over 40 years of industry expertise, we provide excellent training and development opportunities to enhance your skills and advance your career, as well as competitive salaries, attractive benefits packages, and work-life balance.

Our support staff are integral to the operation of the Group; aside from roles directly related to insurance and financial services, we also have the following departments:

• HR and recruitment
• Accounts
• Marketing
• Administration and reception
• IT technical support and development
• Business development

Read our Glassdoor reviews here.


Our reputation and status as one of the UK’s largest independent insurance brokers and financial planning groups is maintained by our people. We look after our people by providing a package of benefits and rewards to support their well-being so that they’re in the best possible place to provide solutions to our clients.

• Bupa Health Cash Plan
• Group life insurance (4x annual salary) with access to virtual GP service
• Salary sacrifice pension
• Perks at Work membership
• Option to purchase additional annual leave
• Discounted insurance and financial services products
• Bike2Work scheme
• Employee referral incentive
• Subsidised staff restaurant (Norwich office only)
• Discretionary annual Group bonus
• Enhanced maternity leave
• Funded professional memberships

Our vision and values

To be the natural choice for friendly, expert advice on insurance, risk management and financial services.

We have six core values that drive our daily behaviours:

Being proud – We are proud of our work, people, relationships, communities, and reputation.
Behaving with integrity and honesty – We operate responsibly, behave ethically and with professional integrity.
Working together – We are working together towards a common goal, taking ownership and accountability for the role we fulfil while recognising and valuing positive contributions.
Deliver outstanding customer service – We take the time to understand our customer’s needs, enabling us to provide appropriate advice, add value and offer a reliable and quality service.
Work creatively – We are agile and dynamic in everything we do to optimise our continued growth and build on our success.
Achieve results – We aim for success in everything we do.

Learning & career development

We recognise the value of providing continuous learning and development opportunities for all our staff. We provide resources for staff to pursue qualifications with professional bodies, regularly assess training needs with staff, and encourage individual exploration of professional development opportunities. A bonus is given to staff on completion of their qualification.

We also fund membership of professional bodies so that staff can access resources and training in their chosen field.

Some of the professional bodies we have membership with include:

• Safety Assessment Federation (SAFed)
• Society of Operations Engineers (MSOE)
• Personal Finance Society (PFS)
• The Institute of Chartered Accountants in England and Wales (ICAEW)
• The Chartered Institute of Marketing (CIM)
• Chartered Institute of Personal Development (CIPD)
• Chartered Management Institute (CMI)

Our vacancies

Financial Services Paraplanner / Technical Planner

Excellent opportunity for a Paraplanner or Technical Planner for our Financial Services Team

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Underwriter – Insurance

Underwriter We have a great job opportunity for a full time experienced Underwriter to join our friendly team in our Norwich office. Our Underwriting Team are…

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Commercial Claims Handler

We are looking for a Commercial Property and Liability Claims Handler to join our established claims team in either Norwich or Bury St Edmunds. Full-Time…

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Business Insurance Adviser

Business Insurance Adviser Full-time Office Based – With Flexibility Alan Boswell Group (ABG) is looking for Insurance Advisers to join the Business Team in our…

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Commercial Account Handler - Grimsby (Laceby)

Our Grimsby Office is hiring a Commercial Account Handler.

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Commercial Account Handler - Norwich

We are looking for an experienced individual with excellent technical and customer service skills to join our team of account handlers at our head office…

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Personal Lines Insurance Adviser - Norwich

Alan Boswell Insurance Brokers Ltd has an exciting opportunity for a Personal Lines Insurance Adviser to join their fast-paced and dynamic team selling personal and residential landlord insurance in Norwich.

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Apprenticeship opportunities

We have an extensive apprenticeship scheme in Norwich and Cambridge. Please visit our apprenticeships page to discover more.

Insurance Adviser Apprenticeship Scheme

Are you an enthusiastic, driven and motivated individual? Are you looking for a future in the insurance and financial services industry? Would you like to:…

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Apply to work for us

We’re always on the look out for quality employees. If you would like to work for us please get in touch by emailing [email protected] or by completing the form below.

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Company news

Alan Boswell Group | NCFC's insurance partner since 2009

To celebrate our partnership with NCFC, they have put together a new video highlighting the renewal of our sponsorship agreement until the end of 2025/26 season.

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Best Landlord Insurance Provider 2023

We’re delighted to have been awarded ‘Best Landlord Insurance Provider‘ at the National Landlord Investment Show Awards 2023 in recognition of the excellent work and dedication shown by our Landlords department.

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Alan Boswell Group welcomes back commercial executive Zoe Kerswill

Alan Boswell Group (ABG), a leading insurance broker and financial services provider, is pleased to announce the return of Zoe Kerswill, an experienced insurance executive to its Norwich-based commercial broking team.

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