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Alan Boswell Group renews sponsorship for Cambridge United for fifth consecutive season

14.07.25

By Alan Boswell Group

Neil Rowe and Lee Boswell at Cambridge United

Cambridge United and Alan Boswell Group are pleased to announce the renewal of their official insurance partnership for another season. The extension of this agreement sees Alan Boswell Group’s sponsorship of the club continue for a fifth consecutive season.

The East Anglia-based firm will continue to offer comprehensive insurance services to the Football Club, covering all business areas. The Group’s branding will remain on the back of shorts and be prominently displayed around The Cledara Abbey Stadium.

Lee Boswell, Marketing Director at Alan Boswell Group, commented, “We are delighted to continue supporting the club and look forward to, hopefully, a successful campaign this year. Our commitment to Cambridge United remains unwavering, and we are proud to be associated with such a dedicated and passionate team."

Neil Rowe, Head of Commercial at Cambridge United, added, "I’m delighted to extend this partnership with Alan Boswell Group for a fifth season. Each year our requirement for insurance grows with more complex projects, so it is important that we work with a provider we trust. The advice they provide has been first-class and all with superb customer service."

Alan Boswell Group have recently increased their own investment into the city with a move into larger offices on the business park to cope with an increased demand for their services.

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